Dept. of Anthropology
DEPT. OF ANTHROPOLOGY BOOK A CALL
BRAND STRATEGY & CONTENT STUDIO
Department of Anthropology
Brand strategy and content systems for founder-led companies, built on cultural intelligence.
Book a call
CLIENTS
Nike
Corona
Swisher
Coca-Cola
le PÈRE
J.P. Morgan
Netflix
The Home Depot
Atlanta Hawks
WE DEFINE AND DISSEMINATE OUTLIER BRANDS
We believe that the outlandish convictions and beliefs of founders create the conditions necessary to make outlier brands.
WHAT WE DO
BRAND STRATEGY
Building the strategic foundation for founder-led brands, from positioning and architecture to messaging frameworks and voice.
BRAND CONTENT ENGINE
The system that turns that strategy into content at scale, then hands it to your team to run.
ON SELECT PROJECTS
VISUAL IDENTITY
We serve as the bridge between brand strategy and visual identity.
CASE STUDIES
Available on request.
Request case studies
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BOOK A CALL
Tell us what you're building.
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DEPT. OF ANTHROPOLOGY
BOOK A CALL
1
BRAND STRATEGY & CONTENT STUDIO
Department of Anthropology
Brand strategy and content systems for founder-led companies, built on cultural intelligence.
Book a call
Hands almost touching, motion blur
01
2
CLIENTS
Nike
Corona
Swisher
Coca-Cola
le PÈRE
J.P. Morgan
Netflix
The Home Depot
Atlanta Hawks
02
3
WE DEFINE AND DISSEMINATE OUTLIER BRANDS
We believe that the outlandish convictions and beliefs of founders create the conditions necessary to make outlier brands.
03
4
WHAT WE DO
CORE
BRAND STRATEGY
Building the strategic foundation for founder-led brands, from positioning and architecture to messaging frameworks and voice.
Positioning and brand platform
Audience and persona definition
Messaging framework and hierarchy
Voice and tone
Cultural and competitive landscape
Brand book and guidelines
CORE
BRAND CONTENT ENGINE
The system that turns that strategy into content at scale, then hands it to your team to run.
Build — creator casting, outreach pipeline, and deal framework
Run — creator and UGC program management
Improve — content repurposing, distribution, and training
ON SELECT PROJECTS
VISUAL IDENTITY
We serve as the bridge between brand strategy and visual identity.
Agency selection
Design brief creation & hand-off
Agency management
04
5
CASE STUDIES
Available on request.
Request case studies
05
6
BOOK A CALL
Tell us what you're building.
Book a call David@anthrodept.com
06
7
Hi, thanks for stopping by. Leave me something to remember you by.
CLICK ANYWHERE TO LEAVE A NOTE — OR DRAG AN IMAGE IN
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BRAND STRATEGY & CONTENT STUDIO
Department of Anthropology
Brand strategy and content systems for founder-led companies, built on cultural intelligence.
Hands almost touching, motion blur
01
CLIENTS
Nike
Corona
Swisher
Coca-Cola
le PÈRE
J.P. Morgan
Netflix
The Home Depot
Atlanta Hawks
02
WE DEFINE AND DISSEMINATE OUTLIER BRANDS
We believe that the outlandish convictions and beliefs of founders create the conditions necessary to make outlier brands.
03
WHAT WE DO
CORE
BRAND STRATEGY
Building the strategic foundation for founder-led brands, from positioning and architecture to messaging frameworks and voice.
Positioning and brand platform
Audience and persona definition
Messaging framework and hierarchy
Voice and tone
Cultural and competitive landscape
Brand book and guidelines
CORE
BRAND CONTENT ENGINE
The system that turns that strategy into content at scale, then hands it to your team to run.
Build — creator casting, outreach pipeline, and deal framework
Run — creator and UGC program management
Improve — content repurposing, distribution, and training
ON SELECT PROJECTS
VISUAL IDENTITY
We serve as the bridge between brand strategy and visual identity.
Agency selection
Design brief creation & hand-off
Agency management
04
CASE STUDIES
Available on request.
05
BOOK A CALL
Tell us what you're building.
06
Hi, thanks for stopping by. Leave me something to remember you by.
CLICK ANYWHERE TO LEAVE A NOTE — OR DRAG AN IMAGE IN
{{ en.imgEl }}
{{ en.msg }}
{{ en.meta }}
HOME ABOUT
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